Lead Generation Specialist – B2B Outreach

Location: WorldTech Square, Sector 83, Mohali
Work Mode: In-office
Working Days: Monday to Friday
Employment Type: Full-time
Experience: 1.5+ years

About the Role

We are looking for a Lead Generation Specialist to join our team in Mohali.
The ideal candidate should have hands-on experience in B2B lead generation, cold outreach, prospecting, and sales development and be comfortable communicating with potential clients across multiple channels.
This is an in-office role based at WorldTech Square, Sector 83, Mohali.

Key Responsibilities

Research and identify relevant B2B prospects and decision-makers.
Build and maintain targeted prospect databases.
Execute cold email campaigns and manage follow-ups.
Conduct LinkedIn prospecting and outreach.
Handle WhatsApp outreach and follow-ups.
Execute structured multi-channel cold outreach campaigns.
Make cold calls to potential clients and qualify prospects.
Follow up consistently with leads and prospects.
Maintain lead data and outreach activity in CRM/Google Sheets.
Track responses, qualified leads, meetings, and conversions.
Test different outreach messages and approaches to improve results.
Work closely with the sales and marketing team to generate qualified opportunities.
Achieve assigned lead-generation and outreach targets.

Required Skills & Experience

1.5+ years of experience in lead generation, B2B sales, business development, SDR/BDR, or cold outreach.




Hands-on experience with LinkedIn prospecting.
Good understanding of cold email outreach and follow-up sequences.
Comfortable with cold calling and speaking with prospective clients.
Experience with WhatsApp outreach is preferred.
Strong research and prospecting skills.
Excellent written and verbal communication.
Ability to identify and reach the right decision-makers.
Target-oriented with strong follow-up skills.
Ability to work independently and take ownership of lead-generation activities.

Tools

Experience with any of the following will be an advantage:
LinkedIn / LinkedIn Sales Navigator
Apollo
CRM platforms
Email outreach tools
Google Sheets / Excel
WhatsApp
Lead generation and automation tools

What We Offer

Competitive salary
Performance-based incentives
Monday to Friday working schedule
In-office work environment
Opportunity to work across multiple B2B industries
Exposure to modern marketing, sales, and AI-powered tools
Growth opportunities based on performance
Collaborative and learning-focused work environment

Ideal Candidate

We are looking for someone who is confident, proactive, target-oriented, and comfortable starting conversations with new prospects.
If you enjoy prospecting, outreach, cold calling, and building a solid B2B pipeline, this could be a great opportunity for you.
Work Location: WorldTech Square, Sector 83, Mohali
Work Mode: In-office
Working Days: Monday to Friday

📌 Lead Generation Specialist (Vapi)
🏢 ithink Digital
📍 Vapi