Job DescriptionJob Opening: Google Ads & Meta Ads Specialist (Evening Shift) Experience: 1.5–3 Years Employment Type: Full-Time Work Mode: Work From Home Working Days: Monday to Saturday Shift: Night Shift aligned with US business hours (6pm to 2:30am IST) Salary : ₹30,000–₹40,000 per month, based on experience and expertise Joining: Immediate / candidates available to join within 7 days preferred Role Overview We are hiring an experienced Paid Media Expert with strong hands-on expertise in Google Ads, Meta Ads and Google Local Services Ads . Working knowledge of LinkedIn Ads is also required. The ideal candidate must have a strategic, analytical and performance-driven mindset and should be capable of independently planning, creating, managing, optimizing and reporting campaigns across multiple client projects. The role includes both lead-generation and ecommerce campaigns , with a solid focus on qualified leads, revenue, profitability and accurate conversion tracking. Key Responsibilities Independently manage multiple paid media projects across different industries.



Develop campaign strategies based on business goals, budgets, audiences and customer intent. Create and manage Google Search, Performance Max, Shopping, Display and remarketing campaigns. Manage Meta lead-generation, website conversion, sales, retargeting and catalogue campaigns. Set up and optimize Google Local Services Ads, including budgets, service areas, lead quality and lead disputes. Manage LinkedIn Ads campaigns for B2B lead generation when required. Conduct keyword, search-term, competitor and audience research. Plan and test ad copy, creatives, audiences, offers, keywords and landing pages. Monitor budgets, CPL, CPA, ROAS, conversion rates and qualified-lead rates. Identify campaign, tracking, landing-page, offer and sales-funnel issues. Prepare clear reports with performance insights, completed actions and next steps. Communicate campaign performance and recommendations to clients and intern

📌 Google PPC (Mumbai)
🏢 ICONIER Digital Marketing Agency
📍 Mumbai