Role Overview:

We are looking for a proactive and ownership-driven Influencer Marketing Executive who will be responsible for managing influencer campaigns end-to-end from identifying the right creators to executing and delivering high-performing content. This role requires someone who can think beyond scouting and take full accountability for campaign success.

Key Responsibilities:

1. Influencer Scouting & Shortlisting
● Identify and onboard relevant influencers across Instagram, YouTube, etc.
● Evaluate creators based on audience quality, engagement, and brand fit
● Build and maintain a solid pipeline of creators

2. Outreach & Negotiation
● Reach out to influencers and manage communication
● Negotiate deliverables, pricing, and timelines
● Close deals aligned with campaign budgets

3. Campaign Execution
● Share briefs and coordinate with influencers for content creation
● Ensure alignment with campaign goals and brand messaging




● Manage timelines from onboarding to content going live

4. Content Coordination
● Work closely with the content team/POC for scripts and video approvals
● Ensure quality and consistency across all deliverables

5. Tracking & Reporting
● Track campaign performance (views, engagement, conversions)
● Maintain campaign data and reports in CRM/tools
● Share insights and recommendations for improvement

Requirements:

● Strong understanding of influencer marketing and social media trends
● Good negotiation and communication skills
● Ability to manage multiple campaigns simultaneously
● High ownership and accountability mindset
● Organized and comfortable with tools/CRM systems
● Prior experience in influencer marketing is preferred

Interested candidates can share their resumes at
[email protected]

📌 Influencer Marketing Intern (India)
🏢 Frido
📍 India