15 Aug
|
Qoulomb
|
Bengaluru
Location: Remote (Indore/Bengaluru preferred) | Experience: 3–5 years | CTC: ₹3–5 LPA
About the Role
We're hiring two Outreach Specialists to drive our link-building and digital PR efforts for B2B clients. You'll build genuine relationships with publishers, journalists, and site owners to earn high-quality backlinks and press mentions that strengthen domain authority and support GEO/AI-citation visibility.
Responsibilities
Identify and build a pipeline of relevant, high-authority sites/publications for guest posts, backlinks, and PR mentions
Run personalized outreach campaigns via email (and LinkedIn where relevant) — not templated spam
Negotiate placements, guest post opportunities, and collaborations
Track outreach performance: response rates, placements secured, DA/DR of links earned
Coordinate with the Content team to ensure pitched content matches publisher requirements
Coordinate with the SEO Manager to align link-building priorities with GEO/AI-citation goals
Maintain and grow a database of media contacts, bloggers,
and site owners across client industries (Tech, Manufacturing, Fintech, Healthcare)
Report weekly on outreach pipeline and link-building progress
Requirements
3–5 years in link-building, digital PR, or outreach (agency experience preferred)
Solid written communication — outreach emails need to convert, not just get sent
Familiarity with tools like Ahrefs/Semrush (for prospecting and DA/DR checks), Hunter.io/similar for email discovery, and CRM/outreach tools
Persistent, organized, and comfortable with a high-volume, relationship-building role
Bonus: existing relationships with publishers/journalists in tech or B2B media, and awareness of how off-page work influences GEO/AI-citation outcomes
What We Offer
Real ownership of the link-building function across multiple client accounts
Performance-linked growth opportunities
Exposure to global publishers and media across 13+ industries
📌 Outreach Specialist (Bengaluru)
🏢 Qoulomb
📍 Bengaluru