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Digital Marketing Manager
Location: Jaipur, Rajasthan – On-site
Experience: 7+ Years
Employment Type: Full-Time
About the Role
We are looking for an experienced Digital Marketing Head to lead and scale our digital marketing strategy across India, UK, and US markets. The ideal candidate will be responsible for driving brand visibility, lead generation, customer acquisition, and revenue through performance marketing, SEO, social media, content, analytics, and AI-driven marketing strategies.
Key Responsibilities
Develop and execute the overall digital marketing and growth strategy aligned with business goals.
Lead and mentor teams across Performance Marketing, SEO, Social Media, Content, CRM, and Marketing Automation.
Manage and optimize large marketing budgets with a solid focus on ROI, ROAS, CAC, CPL, CPA, and conversions.
Plan and scale campaigns across Google Ads, Meta, YouTube, LinkedIn, Affiliates, and other relevant platforms.
Develop and oversee SEO strategies for service-based, product-based, e-commerce, and SaaS businesses.
Drive content marketing, social media, PR, email marketing, and brand-building initiatives.
Use analytics tools such as GA4, Google Search Console, Looker Studio, and CRM dashboards to track performance and identify growth opportunities.
Develop strategies for international markets, particularly India, UK, and US.
Work closely with Sales, Product, Design, and Technology teams to improve lead quality and conversion.
AI & Emerging Digital Marketing
Develop and implement AI-enabled marketing strategies and workflows.
Leverage tools such as ChatGPT, Claude, Gemini, Perplexity, and other AI platforms for research, content, campaign planning, personalization, and automation.
Explore AI-powered SEO, Generative Engine Optimization (GEO), and Answer Engine Optimization (AEO) to improve visibility across traditional and AI-b
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