About GoKwik

GoKwik is a growth operating system for D2C and eCommerce brands, powering thousands of merchants globally across conversion, checkout optimisation, RTO reduction, retention, and post-purchase engagement. Today, GoKwik enables 15,000+ merchants globally, processes $2 billion in GMV, and continues to strengthen its AI-powered infrastructure across India, the UK, Europe, and the US.

Why This Role Matters

Retention is one of the strongest growth levers for D2C brands, and KwikEngage sits at the center of how merchants drive repeat purchases, customer engagement, and lifecycle growth. This role will help brands identify growth leaks, optimise lifecycle journeys, and improve retention revenue through AI-led workflows, automation, and personalization. You will directly influence merchant growth outcomes while shaping scalable retention playbooks across GoKwik's ecosystem.

What You'll Own

Own retention strategy and execution for 15–30 D2C brands across categories and growth stages
Audit and rebuild lifecycle journeys across WhatsApp, Email, and SMS flows
Plan, execute, QA,



and optimise campaigns and automations
Build advanced segmentation, personalization, and retention workflows using AI-assisted operations
Drive measurable retention revenue, repeat GMV, and ROI across merchant portfolios
Analyse customer cohorts, repeat behaviour, AOV, seasonality, and campaign performance to generate actionable insights
Leverage AI for segmentation queries, copy variants, reporting, QA, template translations, and post-campaign analysis
Partner with Product, Strategy, and Customer Success teams to improve merchant outcomes and shape platform feedback loops

Who You Are

3–6 years of experience in retention, lifecycle, or CRM marketing within D2C, SaaS, or agency environments
Hands-on experience with platforms such as MoEngage, CleverTap, WebEngage, Netcore, Klaviyo, KwikEngage, LimeChat, Wigzo, or Interakt
Robust understanding of lifecycle journeys, segmentation, cohort

📌 Manager - Retention Marketing (Gurugram)
🏢 GoKwik
📍 Gurugram