Position: PR, Print & Media Liaison

Experience: 6–12 Years

Organization: Lovely Professional University (LPU)

Location: Punjab

Employment Type: Full-Time

About the Role
Lovely Professional University is seeking an experienced and well-connected PR, Print & Media Liaison professional to strengthen the university’s media presence across national and state-level media houses.
The ideal candidate will have strong relationships with journalists, editors, producers, TV news channels, and print media organizations, along with proven expertise in media pitching, press relations, interview coordination, and crisis communication. The professional will be responsible for proactively generating positive media visibility and ensuring timely, strategic communication with key media stakeholders.

Key Responsibilities
1. Media Relations & Liaison
Build, maintain, and strengthen long-term relationships with national and state-level print, television, digital, and news media houses.
Maintain direct working relationships with journalists, editors, bureau chiefs, producers, news anchors,



correspondents, and media decision-makers.
Serve as a key point of contact between the university and the media.
Respond promptly and professionally to media queries, requests, and information requirements.
Develop a robust and updated database of relevant media contacts across national and regional markets.
2. Press Releases & Media Communication
Draft, edit, and distribute press releases, media statements, press notes, story pitches, and official communication briefs.
Identify newsworthy university initiatives, achievements, events, appointments, research, student success stories, and leadership announcements for media amplification.
Ensure press releases are accurately positioned and distributed to the most relevant media houses.
Follow up with journalists and editors to maximize publication and coverage opportunities.
Develop compelling story angles and media narratives aligned with institutio

📌 PR, Print (Jalandhar)
🏢 Lovely Professional University
📍 Jalandhar