Established in 2004, OLIVER is the world’s first and only specialist in designing, building, and running bespoke in-house agencies and marketing ecosystems for brands. We partner with over 300 clients in 40+ countries and counting. Our unique model drives creativity and efficiency, allowing us to deliver tailored solutions that resonate deeply with audiences.
As a part of The Brandtech Group, we're at the forefront of leveraging cutting-edge AI technology to revolutionise how we create and deliver work. Our AI solutions enhance efficiency, spark creativity, and drive insightful decision-making, empowering our teams to produce innovative and impactful results.
Role: APAC Consumer Apps, Product Marketing Specialist
Location: Mumbai, India
Work timings: 7:00am to 4:00pm
About the role:
As a Product Marketing Specialist, you'll lead product launch marketing for our Technology client, ensuring go-to-market success. You'll define the product's voice and build a loyal following, collaborating with a wide range of teams.

On the regional team,



you'll coordinate product launch roadmap and related processes, and execute multi-channel strategies to drive visibility of launches with our key audiences. Your expertise in crafting a compelling GTM strategy and impactful content will be critical. You'll identify the most effective channels and drive integrated marketing efforts to fuel product growth and success.
What you will be doing:
Own the end-to-end launch process, collaborating with cross-functional teams to understand product roadmap and launch strategy for APAC markets.
Directs the end-to-end execution of regional Go-To-Market (GTM) creative strategies. This involves synchronizing product launch GTM across diverse markets including India, Japan, Korea, and SE Asia to ensure a unified brand voice. Oversees the creation of storyboards and static/video assets for product launches and social campaigns
Establish productive GTM operations to enable rapid product launches, while n

📌 APAC Consumer Apps, Product Marketing Specialist (Mumbai)
🏢 OLIVER Agency - APAC
📍 Mumbai