About
Falsa is a contemporary Indian occasion wear label that celebrates Indian craftsmanship through handcrafted textiles, embroidery, and artistic storytelling. We are looking for a creative and enthusiastic Assistant Fashion Designer who is passionate about design and understands the importance of building a brand through engaging visual content.

Key Responsibilities
Design & Product Development
* Assist in designing seasonal collections and new product developments.
* Create design sketches, mood boards, colour palettes, and concept presentations.
* Research fashion trends, textiles, silhouettes, and trims.
* Coordinate with embroidery artisans, printers, and sampling units during product development.
* Prepare technical sheets and maintain design documentation.
* Source fabrics, trims, and accessories from local markets and vendors.
* Assist during photoshoots, exhibitions, and collection launches.
Content Creation & Brand Building
* Capture behind-the-scenes content of the design and production process.
* Create engaging content for Instagram and other social media platforms,



including reels, stories, and posts.
* Assist in planning the brand’s social media content calendar.
* Help maintain the visual identity and aesthetic of the brand across digital platforms.
* Coordinate with photographers, models, and content creators when required.
* Stay updated with fashion and social media trends to contribute fresh content ideas.

Requirements
* Degree or diploma in Fashion Design.
* 1–2 years of experience in a fashion brand or design studio (fresh graduates with a robust portfolio may also apply).
* Good understanding of garment construction, fabrics, embroidery, and Indian textiles.
* Proficiency in Adobe Illustrator, Photoshop, Canva, or similar design tools.
* Comfortable using a smartphone or camera for content creation and basic video editing apps.
* Strong aesthetic sense and attention to detail.

Skills
* Creative thinking and design sensibility
* Illustrat

📌 Assistant Fashion Designer (New Delhi)
🏢 FALSA
📍 New Delhi