We are looking for an experienced Outreach Manager / SEO Outreach Specialist to strengthen the online presence and authority of The Dress Outlet, an international fashion e-commerce brand.
The ideal candidate should have hands-on experience in SEO outreach, link building, digital PR, relationship building, competitor backlink research, and securing relevant editorial placements.
This is a WFO role in Mohali, and we are looking for someone who can independently identify high-quality outreach opportunities and build genuine relationships with publishers, bloggers, website owners, editors, influencers, and industry partners.
Key ResponsibilitiesSEO Outreach & Link Acquisition
Find relevant websites with genuine editorial value.
Identify websites linking to competitors and discover potential outreach opportunities.
Find relevant resource pages related to dresses, fashion, weddings, prom, bridal, and lifestyle.
Identify fashion and wedding websites accepting relevant content contributions.
Discover and pursue broken-link building opportunities.




Find unlinked brand mentions and convert them into relevant backlinks.
Identify opportunities for product and category mentions.
Find relevant listicles, buying guides, fashion guides, and comparison articles.
Identify fashion trend articles where The Dress Outlet can contribute useful resources.
Build and maintain relationships with website owners, editors, bloggers, publishers, and content managers.
Negotiate relevant and high-quality editorial placements.
Manage outreach campaigns from prospecting through placement and reporting.
Maintain accurate outreach databases and backlink records.
Monitor acquired links and evaluate their relevance, authority, and quality.
Relationship Building
The primary objective of this role is to build a solid external presence for The Dress Outlet by developing relationships with:
Fashion websites and bloggers
Wedding websites and publications
Prom websites and communities
Bridal publications
Life

📌 Outreach Manager (India)
🏢 Swastika Web Technology
📍 India