What's Ditto?
At Ditto, our mission is to empower users with a deep understanding of insurance, enabling them to narrow down choices, sidestep common pitfalls, and ultimately make well-informed decisions. From delivering expert insurance advice to facilitating smooth policy purchases and providing dedicated claim support, Ditto ensures a seamless end-to-end insurance experience.

We pioneered the industry-first "No-spam" policy, underscoring our commitment to user-centric solutions. Over the past three years, we've successfully assisted over 700,000 users with personalised advice on health and term insurance. And we have a whopping 4.9 rating with 17000+ reviews on Google.

Ditto is part of the Finshots family, a leading financial newsletter boasting a subscriber base of over 500K+ and we are backed by India’s largest stock-broker Zerodha.

Oh, did we mention– We won LinkedIn’s Top Startup award for two consecutive years - 2022 & 2023.

What do we do at Ditto?
We help people buy insurance.
We explain health and life insurance in a language users understand




We curate and offer personalized recommendations

What you’ll do
We’re looking for a Content Writer—someone who’s curious, sharp, and can research and turn complex insurance concepts into transparent, genuinely helpful, and search-optimised articles for millions of readers.
Write high-quality articles on health and term insurance aligned with user intent and Ditto’s tone.
Research topics across health and term insurance—from IRDAI updates to everyday customer questions.
Identify what users actually want to know and create content that adds real value to them.
Combine product expertise + AI tools to draft, refine and publish insightful articles for Ditto’s blog.
Optimise articles for search (structure, keywords, internal linking, SEO best practices).
Collaborate with the SEO, content, and product teams to create and optimize content that boosts organic visibility while staying true to Ditto’s voice—clear, honest, and hel

📌 Content Writer (Bengaluru)
🏢 Ditto Insurance
📍 Bengaluru