Key Responsibilities: Functional Areas
Strategy & Growth Consulting
Orchestrate End-to-End Strategies: Design comprehensive marketing strategies meticulously
aligned with client-specific business objectives.
GTM & Market Penetration: Develop robust go-to-market (GTM) plans and customer acquisition
frameworks to drive market share.
Market Intelligence: Conduct rigorous competitive benchmarking and category trend analysis to
identify untapped growth levers.
Revenue Expansion: Identify and unlock new revenue streams and expansion channels through
primary and secondary research.
Business Development: Contribute to the firm’s growth by crafting compelling proposals and
leading strategic client discussions.
Execution & Operational Excellence
Campaign Orchestration: Lead integrated marketing campaigns across digital and offline
channels, ensuring brand consistency and impact.
KPI & Performance Management: Drive execution through internal teams and external partners,
ensuring delivery is strictly within budget and defined performance benchmarks.
Data-Driven Optimization:
Build and manage marketing dashboards; utilize hypothesis testing
and structured problem-solving to refine strategies in real-time.
Experiential Marketing: Oversee on-ground activations and creative customer engagement
initiatives.
Commercial Oversight: Maintain project-level performance with a consulting rigor, ensuring all
deliverables meet Bridgegap’s standards of excellence.
Stakeholder Management & Leadership
Strategic Advisory: Act as a trusted advisor to founders, presenting data-backed growth plans
and performance insights.
Cross-Functional Alignment: Drive buy-in across diverse stakeholder groups, including sales,
product, and external agencies.
Account Expansion: Foster long-term client relationships to identify opportunities for continued
engagement and account growth.
Capability Building: Mentor analysts and consultants, leading brainstorming sessions to elevate
the team's collective problem-s