Job Summary

Key Responsibilities
- Develop and execute digital marketing strategies aligned with business objectives.
- Plan, manage, and optimize paid advertising campaigns (Google Ads, Meta Ads, LinkedIn Ads, etc.).
- Manage social media platforms and create engaging content calendars.
- Improve website visibility through SEO and keyword optimization.
- Monitor campaign performance using tools such as Google Analytics, Search Console, and advertising dashboards.
- Analyze marketing data and prepare regular performance reports.
- Coordinate with content creators, designers, and sales teams to develop effective marketing campaigns.
- Conduct competitor research and identify current digital marketing opportunities.
- Optimize landing pages and conversion funnels to improve lead generation.
- Stay updated on digital marketing trends, tools,



and best practices.

Required Qualifications
- Bachelor's degree in Marketing, Business, Communications, or a related field.
- 2-5 years of experience in digital marketing.
- Experience with Google Ads, Meta Ads Manager, Google Analytics (GA4), and Google Search Console.
- Familiarity with CRM and marketing automation platforms is an advantage.
- Excellent analytical, communication, and project management skills.
- Ability to manage multiple campaigns simultaneously.

Preferred Skills
- Experience with LinkedIn Ads and B2B marketing.

Pay: ₹30,000.00 - ₹35,000.00 per month

Work Location: In person

📌 Digital Marketing Specialist (J. P. Nagar)
🏢 RDS Digital
📍 J. P. Nagar