Job Title: CRM Executive

Location: Pune, MH

Job Summary

The CRM Administrator will act as the central owner of the CRM ecosystem, ensuring seamless coordination across teams, maintaining high-quality customer data, and effectively managing the CRM platform to drive business efficiency and customer engagement.

Key Responsibilities

1. Ownership of the CRM Ecosystem
- Act as the single point of contact for everything related to the CRM platform across showrooms, marketing, and IT.
- Own the health of the ERP-to-CRM API integration; flag and follow up on data sync issues with the IT team and the CRM vendor.
- Coordinate with the CRM vendor on enhancements, configuration changes, troubleshooting, and release rollouts.

2. Showroom Data Quality Oversight
- Monitor the quality of all data input at showroom level — including customer information captured via voice-to-text, footfall logs, and customer-advisor assignments made by showroom CRM executives on the floor.
- Audit data on a defined cadence (daily/weekly) for completeness, accuracy, duplication, and tagging discipline.




- Provide structured feedback to Showroom Managers on data input quality, with transparent scorecards and improvement actions.
- Drive data hygiene, validation, and deduplication processes across the customer database.

3. Customer Journey & Lifecycle Monitoring
- Track the end-to-end customer journey: footfall → assignment to sales advisor → conversion or loss → repeat engagement.
- Monitor sales-advisor-wise performance data captured in the ERP — footfall, conversion, loss, and new customer additions — and ensure it reconciles with what the CRM reflects.
- Maintain customer segmentation for targeted engagement.

4. RFM & Customer Insights Coordination
- Work with the data analyst team that produces RFM (Recency, Frequency, Monetary) analysis and customer attrition reports; ensure outputs are received on time and in usable form.
- Translate the analyst team's RFM segments into clear briefs for the mar

📌 CRM Executive (Pune)
🏢 Krishna Rajaram Ashtekar Jewellers
📍 Pune