JOB DESCRIPTION: MARKETING EXECUTIVE

ROLE OBJECTIVE

We are looking for a high-energy, detail-oriented Marketing Executive with a "can-do" attitude, an analytical mindset, and a passion for creative execution to join our agile marketing team. This role offers an exceptional entry-point into the marketing world, providing hands-on experience across both digital and offline marketing landscapes. He / She will act as the team's agile support engine—managing ad-hoc action items, executing event logistics, conducting market research, and tracking performance data. This is an execution-heavy role requiring adaptability and an enthusiastic approach to taking on diverse marketing action items as they arise.

KEY RESPONSIBILITIES
- Assist the marketing team in executing digital campaigns, social media campaigns, events, and below-the-line (BTL) activations.
- Monitor content scheduling across all social media platforms.
- Coordinate with vendors, printers, and external partners for the production and timely delivery of offline marketing collaterals (brochures, banners, and merchandise).




- Support the internal team with administrative tasks, day-to-day coordination, and the alignment of cross-functional requirements.
- Provide end-to-end logístical and operational support before, during, and after events, trade shows, and project launches.
- Manage marketing communication (MarCom) inventories for different channels and BTL activations, while monitoring on-ground brand presence.
- Collate and track performance metrics from digital campaigns, social media channels, and offline activations.
- Maintain dashboards and compile performance reports on a Day-on-Day (DoD), Week-on-Week (WoW), and Month-on-Month (MoM) basis.
- Conduct market research and track industry trends, competitor activities, and prospective target audiences.

REQUIRED SKILLS & QUALIFICATIONS
- Bachelor’s Degree in Marketing, Business Administration, Communications, Engineering, or a related field.
- Fresher,

📌 Marketing Executive (Chennai)
🏢 Amarprakash & Sons
📍 Chennai