National Plastic Industries Ltd. is a Bombay Stock Exchange Listed and ISO 9001-2008 Certified Company Company. It is involved in Manufacturing, Trading and Export of Plastic moulded furniture, house wares and material handling systems.

About the Role

Key Responsibilities

Social Media Management
- Manage company social media accounts on Facebook, Instagram, YouTube, and LinkedIn.
- Create and schedule engaging posts, reels, stories, banners, and promotional campaigns.
- Develop monthly content calendars and campaign plans.
- Increase followers, engagement, and brand visibility.

Meta Ads Management
- Plan, create, and optimize Facebook & Instagram ad campaigns.
- Run lead generation, traffic, engagement, and conversion campaigns.
- Monitor ad performance and improve ROI through continuous optimization.
- Manage audience targeting, retargeting, and lookalike audiences.

Google Ads Management
- Run Google Search, Display, YouTube, and Remarketing campaigns.
- Perform keyword research and competitor analysis.
- Optimize campaigns for lead generation and conversions.




- Track campaign performance using Google Analytics and Google Ads Manager.

WhatsApp Marketing
- Execute bulk WhatsApp campaigns for dealers, distributors, and customers.
- Create promotional creatives and marketing messages.
- Handle customer engagement and lead follow-ups through WhatsApp Business.
- Maintain and update customer contact databases.

Website Management
- Handle and regularly update the company website content, banners, products, and offers.
- Upload current product images, catalogues, blogs, and promotional schemes.
- Coordinate with website developers for updates and troubleshooting.
- Ensure website is updated with latest launches, pricing, dealer information, and campaigns.
- Monitor website inquiries and lead forms.
- Improve website SEO and website traffic performance.
- Ensure proper mobile responsiveness and smooth website functionality.

Content & Creative Coordination
- Coordinate

📌 Social Media Marketing Executive (Vile Parle)
🏢 National Plastics Industries
📍 Vile Parle