Key Responsibilities

Social Media & Digital Creatives
- Design high-quality creatives for: Instagram posts, reels covers, and stories; Facebook posts and ad creatives; LinkedIn posts and banners; YouTube thumbnails and channel assets; Google Display Ads; Website banners and landing pages
- Ensure all designs align with the brand identity and communication guidelines.

Marketing & Brand Design
- Design creatives for: Performance marketing campaigns; Awareness campaigns; Patient education content; Corporate branding; Brochures, flyers, standees, and print collateral
- Create visually appealing infographics that simplify medical and healthcare concepts.

Creative Strategy & Innovation
- Collaborate with content strategists, video editors, and marketing teams to conceptualize campaigns.
- Contribute innovative ideas for social media campaigns, advertisements, and branding initiatives.
- Research design trends, platform updates, and competitor creatives to continuously improve content quality.
- Suggest improvements to enhance visual storytelling and engagement.

Brand Consistency




- Maintain consistency in colors, typography, layouts, and overall brand identity across all touchpoints.
- Build and manage design templates for effective content production.
- Ensure all designs meet platform-specific specifications and best practices.

Requirements:
- 2 years of professional graphic design experience.
- Strong portfolio showcasing social media, branding, and digital marketing creatives.
- Excellent understanding of visual hierarchy, typography, color theory, composition, and branding.
- Ability to create designs that balance aesthetics with marketing objectives.
- Strong attention to detail and ability to manage multiple projects simultaneously.

Technical Skills
- Proficiency in: Adobe Photoshop; Adobe Illustrator; Adobe InDesign (preferred); Adobe Express (preferred); Canva (Professional level)
- Knowledge of basic motion graphics and video editing is an added advantage.

📌 Graphic Designer (Faridabad)
🏢 Kayakalp Healthcare
📍 Faridabad