Key Responsibilities
- Drive secondary sales through distributors and retail channels across assigned territories.
- Achieve monthly, quarterly, and annual sales targets.
- Manage distributor performance, stock availability, ROI, and sales growth.
- Expand market coverage by appointing new retailers and strengthening distribution reach.
- Ensure product availability and visibility in all key outlets.
- Monitor retail execution, merchandising standards, and promotional activities.
- Conduct regular market visits to track competitor activities, pricing, and market trends.
- Lead and supervise distributor sales representatives (DSRs) and field sales teams.
- Implement trade schemes, consumer promotions, and brand activation programs.
- Ensure timely collections and adherence to company credit policies.
- Prepare daily, weekly,
and monthly sales reports and market intelligence updates.
- Develop strong relationships with distributors, wholesalers, retailers, and key trade partners.
- Support new product launches and market development initiatives.
Key Requirements
- Graduate in any discipline; MBA (Sales/Marketing) preferred.
- 6-8 years of experience in FMCG/Consumer Goods sales with solid exposure to secondary sales.
- Proven experience in distributor handling, channel sales, and general trade operations.
- Strong knowledge of Tamil Nadu market and retail distribution network.
Pay: ₹35,000.00 - ₹40,000.00 per month
Benefits:
- Provident Fund
Work Location: In person
📌 Senior Sales Officer (Chennai)
🏢 Chupps
📍 Chennai
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