Role: Product Marketing Manager:
Location: Gurgaon, India
Full/ Part-time: Full-time

About Carrier:
About the Role:
As the Aftermarket Marketing Specialist, you will drive growth and profitability across Carrier's aftermarket business by developing and executing marketing strategies for Service Agreements, Repairs, Spare Parts, Controls, and Digital Service offerings. You will play a critical role in expanding installed-base penetration, improving customer retention, strengthening channel partnerships, and identifying current revenue opportunities. By leveraging market intelligence, customer insights, and data-driven strategies, you will help maximize customer lifetime value while supporting the growth of Carrier's service and solutions portfolio.

Key Responsibilities:
As an Aftermarket Marketing Specialist, you'll be responsible for:
- Developing and executing aftermarket growth strategies across Services, Parts, Controls, Digital Services, and Building Solutions.
- Driving installed-base marketing initiatives, lifecycle campaigns, renewal programs, modernization programs,



and customer retention activities.
- Conducting market intelligence, competitive benchmarking, and opportunity assessments to support portfolio expansion and business growth.
- Supporting the growth of spare parts and accessories through channel development, portfolio management, and go-to-market initiatives.
- Leading customer engagement programs, digital marketing campaigns, and demand generation activities.
- Creating sales enablement tools, training content, value propositions, and channel marketing programs.
- Monitoring business performance through revenue, margin, penetration, and customer-retention analytics.
- Identifying and commercializing new aftermarket opportunities across services, controls, digital solutions, and adjacent product categories.

Requirements:
We are looking for people who are commercially driven, customer-focused, analytical, and passionate about driving business growt

📌 Product Marketing Manager (Gurugram)
🏢 Carrier
📍 Gurugram