Position: Senior Creative Copywriter

Industry Experience:
Advertising Agency experience preferred

Experience Required:
4–8 years

Joining:
Immediate / As per availability

Job Type:
Full-time

Work Mode:
Remote

Salary:
INR 40000-60000 [Fixed In-Hand]

Job Overview

We are looking for a highly creative and strategic
Senior Creative Copywriter
who can develop strong campaign ideas, brand communication, scripts, content, and copy across digital, social, print, video, and integrated advertising platforms.

The ideal candidate should have solid experience in advertising, brand storytelling, campaign thinking, and content development. The role requires someone who can understand briefs, build creative concepts, and write clear, engaging, and impactful communication that connects with the target audience.

Key Responsibilities
- Develop creative concepts, campaign ideas, taglines, headlines, scripts, and brand communication.
- Write copy for social media, digital ads, websites, brochures, presentations, films, reels, emailers, and print campaigns.




- Work closely with art directors, designers, strategy, digital, and account teams to develop integrated campaigns.
- Understand client briefs, brand positioning, target audience, and marketing objectives.
- Translate strategy into compelling creative communication.
- Create content for short-form videos, ad films, reels, influencer scripts, and performance marketing creatives.
- Maintain brand tone of voice and ensure consistency across all communication.
- Present ideas and copy concepts to internal teams and clients when required.
- Review and refine copy to ensure clarity, creativity, grammar, and effectiveness.
- Stay updated with advertising trends, social media trends, AI tools, and content formats.
- Use AI tools for research, ideation, content enhancement, and creative exploration where required.

Skills & Requirements
- Minimum 4–6 years of experience as a Copywriter, preferably in an advertising or creative agency.

📌 Sr. Creative Copywriter (India)
🏢 Praya Holding
📍 India