We are looking for a
Marketing & Growth Strategist
who can understand a client's business, identify growth opportunities, develop campaign concepts, and take those ideas from strategy to execution.
This is a
client-facing and hands-on role
where you will work closely with clients, production teams, performance marketers and social media teams to drive measurable business growth.
Key Responsibilities
- Meet clients and understand their business, target audience and growth objectives.
- Develop
marketing strategies, campaign concepts and content ideas
aligned with business goals.
- Present and explain campaign ideas to clients and recommend ways to improve their digital presence and business growth.
- Meet prospects and consult them on
digital marketing strategies and opportunities
.
- Prepare
campaign concepts, content banks and creative briefs
for clients.
- Develop and manage
monthly social media/content calendars
.
- Coordinate with the production team, designers, editors and videographers to execute campaigns.
- Plan and execute shoots with videographers based on campaign concepts.
- Ensure content is produced and delivered according to the strategy and calendar.
- Manage and oversee clients' social media handles.
- Coordinate with clients to review
CRM data, leads, enquiries, bookings, footfalls and other business metrics
.
- Track the live performance and growth of client accounts and identify areas for improvement.
- Coordinate with Performance Marketers by providing campaign concepts, creative directions and content requirements.
- Analyze campaign and content performance and use insights to improve future campaigns.
- Proactively identify new marketing and growth opportunities for clients.
What We're Looking For
- Strong understanding of
marketing and digital marketing
.
- Excellent campaign ideation and content strategy skills.
- Strong