15 Aug
|
Pravek Kalp
|
Noida
Role & responsibilities
1. Market Audit
- Visit assigned markets as per the approved tour plan.
- Conduct retailer, distributor, and stockist visits.
- Verify the availability and visibility of Pravek products.
2. POP Material Audit-
- Glow Sign Boards (GSB)
- Posters, Wobblers, Danglers, Counter Top Units (CTU), Shelf Strips, Standees
- Will be responsible to report damaged, missing, or improperly displayed promotional materials.
3. Competitor Market Intelligence
- New product launches
- Retail schemes
- Trade offers
- Consumer promotions
- Pricing
- Retailer margins
- POP activities
- Will be Responsible to collect samples, brochures, and promotional materials whenever available.
4. Retailer & Distributor Feedback ON
- Consumer demand
- Pricing
- Packaging
- Promotional schemes
- Will be responsible for to Identify opportunities to improve product visibility and secondary sales.
5. Reporting
- Submit Daily Tour Report (DTR) with photographs.
- Prepare Weekly Market Audit Reports.
- Submit Monthly Competitor Analysis Reports.
- Share observations and recommendations with the Marketing Team.
6. Coordination
- Coordinate with Sales Teams, ASMs, RSMs, distributors, and vendors for corrective actions.
Preferred candidate profile
Qualification
- Graduate (MBA in Marketing preferred).
Experience
- 03 years in FMCG, OTC, Pharma, Ayurvedic, or Consumer Healthcare market audits or sales.
Skills Required
- Strong observation and analytical skills.
- Positive communication skills.
- Proficiency in MS Excel, PowerPoint, and mobile reporting apps.
- Willingness to travel extensively across India.
- Ability to work independently and maintain accurate records.
Travel Requirement
- Extensive travel (approximately 2025 days per month) across assigned territories.
- Flexibility to travel by road, rail, and air as required.
📌 Field Marketing Executive (Noida)
🏢 Pravek Kalp
📍 Noida