The Adobe Analytics Sr Consultant position is a client-facing role requiring both technical and business/marketing knowledge and skills. Adobe Consultant will work to gather and understand their client's unique business requirements and develop and build customized solutions to meet client's analytic and reporting needs with the Adobe Analytics platform. In addition, consultant help each client architect and implement best in class web analytic setup throughout their websites and applications, perform quality checks to ensure that the implementation work has been completed successfully, and diagnose and solve technical issues when they arise. Consultant will not just help setup Analytics for customers, he/she will also be responsible to contribute to overall digital strategy and derive and setup Analytics product integration with other products to solve key business use-cases. It is a very technical job with constant customer interaction.

What you'll do:

• Gain an in-depth knowledge of a client's website architecture, business model, and online marketing strategy

• Gather,



document and help form/guide client business requirements, key performance indicators and other functional and/or technical requirements

• Create project plan and project roadmap with explicit outcomes

• Design customized solutions and technical tag implementation strategies

• Setup the platform in Adobe Launch

• Generate customized web analytic collection code and assist with its implementation and deployment directly on the site or through tag management platform

• Support client's developers and third parties throughout the implementation process

• Validate and debug implementation and follow through on issues until resolved

• Light manipulation of JavaScript as needed to customize web analytic solutions

• Advise key stakeholders and drive client success based on clients most important business drivers • Provide expert services on data sources, data connectors, report builders, heartbea

📌 Adobe Analytics Sr Consultant (Chennai)
🏢 Innova ESI
📍 Chennai