Job Summary
- Develop and implement marketing strategies to increase brand awareness, customer engagement, enquiries, and sales.
- Plan and execute both offline marketing activities for the jewellery business.
- Identify recent marketing opportunities and develop campaigns based on customer and market trends.

Key Responsibilities

1. Marketing Strategy
- Develop monthly and annual marketing plans.
- Identify target customers and suitable marketing channels.
- Plan campaigns for festivals, wedding seasons, new collections, and special occasions.
- Monitor competitors and jewellery market trends.

2.Customer & Lead Generation
- Develop campaigns to generate new customer enquiries.
- Maintain and utilize customer databases for marketing campaigns.
- Plan WhatsApp, SMS, email, and other customer communication campaigns.
- Develop strategies for customer retention and repeat purchases.

3. Influencer & Partnership Marketing
- Identify suitable influencers and content creators.




- Coordinate influencer campaigns and collaborations.
- Explore partnerships with wedding planners, fashion professionals, event organizers, and other relevant businesses.

4. Offline Marketing
- Plan and coordinate newspaper, magazine, outdoor, radio, events, exhibitions, and other offline marketing activities.
- Organize promotional events and customer engagement activities.
- Explore new local and regional marketing opportunities.

5. Brand Development
- Strengthen the company's brand positioning in the jewellery market.
- Ensure consistency in branding across advertisements, social media, showroom materials, and promotional campaigns.

Pay: ₹30,000.00 - ₹40,000.00 per month

Benefits:
- Flexible schedule

Experience:
- Jewellery Marketing : 3 years (Preferred)

Work Location: In person

📌 Marketing Manager (Thrissur)
🏢 Akkara Gold
📍 Thrissur