Campaign Manager - Video Content & Brand Communications

Location: Mumbai / Pune / Chennai
Experience: 5-10 Years

Role Summary:
TCS R&I; Marketing is hiring a Campaign Manager to lead video content strategy, brand communications, and integrated marketing campaigns. The role involves developing compelling video-led storytelling, managing production agencies, driving stakeholder engagement, and ensuring brand consistency across communication initiatives.

Key Responsibilities:
- Develop video content strategies and campaign roadmaps
- Create compelling narratives, messaging frameworks, and storyboards
- Manage end-to-end video campaigns across digital channels
- Coordinate with business leaders, SMEs, marketing teams, and agencies
- Review scripts, creative assets, and final video outputs
- Track campaign performance, engagement metrics,



and optimization opportunities
- Ensure brand governance and communication consistency

Required Skills:
- Content Marketing & Brand Communications
- Video Content Strategy
- Campaign Management
- Strategic Storytelling
- Stakeholder Management
- Agency/Vendor Management
- Project Management
- Digital & Social Media Marketing

Preferred:
- Experience in B2B, Technology, Consulting, or Innovation Marketing
- Knowledge of video production workflows and analytics
- Understanding of video editing/motion graphics tools

Education: Bachelor's degree in Marketing, Communications, Mass Media, Journalism, or related field. MBA/PG preferred.

📌 Campaign Manager (Mumbai)
🏢 Tata Consultancy Services
📍 Mumbai