Job Title- Social Media Marketing Executive

Location
: Pune (Work from Office)

Experience
: 1+ Year

Company
: AOS Brand Consultants

Industry
: Advertising Services

Employment Type
: Full-time

Company Description
-

AOS Brand Consultant is a leading digital marketing agency based in Pune, offering comprehensive solutions to help businesses grow with real impact. We specialise in strategic digital marketing, performance advertising, consultancy, and analytics to deliver measurable business results. Our core values are innovation, creativity, and value-driven solutions that help brands connect effectively with their target audiences.

Role Description
-

This is a full time on-site role for a Social Media Marketing Executive (Paid Ads) at AOS Brand Consultant in Pune. The primary focus of this role is planning, executing, and optimizing paid social media campaigns across platforms such as Instagram, Facebook, LinkedIn, and Twitter (X).

This role is not responsible for creating monthly or weekly content calendars.



The content strategy and calendar planning will be handled by the content/design team. The Social Media Marketing Executive will work closely with the creative team to ensure ad creatives and copy are effectively used for campaign performance.

Key Responsibilities and KPIs-

Trend & Platform Updates – Stay updated with advertising policies, platform updates, algorithm changes, and new ad features.

Collaboration with Creative Team – Coordinate with designers and content writers for ad creatives and campaign assets; however, content calendar creation is outside the scope of this role.

Lead Generation Focus – Drive quality leads and measurable business outcomes for clients through performance marketing strategies.

A/B Testing – Conduct testing on creatives, ad copy, audiences, and campaign objectives to identify high-performing combinations.

Performance Tracking & Reporting – Analyze key metrics such as reach, CTR, CPC, CPL, ROAS, and conversions usin

📌 Social Media Marketing Executive (Pune Division)
🏢 AOS Brand Consultants Private
📍 Pune Division