We are seeking a dynamic and experienced Digital Marketing Executive to manage and optimize our online presence through Pay-Per-Click (PPC) advertising, Search Engine Optimization (SEO), Social Media Optimization (SMO), and Search Engine Marketing (SEM). The ideal candidate will have a proven track record of driving measurable results in digital campaigns and enhancing brand visibility across digital platforms.

Responsibilities
- Plan, execute, and optimize PPC campaigns across platforms such as Google Ads, Bing Ads, and social media.
- Conduct keyword research to identify high-converting opportunities.
- Optimize website content, meta tags, headers, and images for better search engine rankings.
- Perform on-page and off-page SEO strategies, including link-building activities.
- Monitor website performance using tools like Google Analytics, Search Console, and SEMrush.
- Develop and implement strategies to grow the company’s social media presence.
- Optimize content for social platforms like Facebook, Twitter, LinkedIn, Instagram,



and Pinterest.
- Develop and execute paid marketing campaigns on search engines and display networks.
- Research and select effective keywords for SEM campaigns.

Required Skills and Qualifications:
- Bachelor’s degree in Marketing, Business, or a related field.
- Proven experience in PPC, SEO, SMO, and SEM.
- Proficiency in digital marketing tools (Google Ads, Google Analytics, SEMrush, Ahrefs, Hootsuite, etc.).
- Strong analytical skills and the ability to interpret data to inform decisions.
- Excellent communication and copywriting skills.

Job Type: Full time

Pay: ₹15,000.00 - ₹25,000.00 per month

Ability to commute/relocate:
- Mohali, Punjab: Reliably commute or planning to relocate before starting work (Required)

Education:
- Bachelor's (Required)

Language:
- English (Required)

Work Location: In person

📌 Digital Marketing Executive (Sahibzada Ajit Singh Nagar)
🏢 Igxact Soft technologies
📍 Sahibzada Ajit Singh Nagar