We’re looking for a proactive Marketing Operations & Content Associate who can independently manage end-to-end marketing execution and content creation.

This role combines:
- Marketing automation & CRM operations (HubSpot-led)
- Digital campaign execution and performance marketing
- High-quality B2B content creation across multiple formats

The ideal candidate is a blend of strategist, executor, and storyteller — someone who can build scalable marketing processes while creating impactful content that drives engagement, lead generation, and pipeline growth.

Key Responsibilities:

Content & Communication
- Create long-form and short-form B2B content including blogs, case studies, email campaigns, LinkedIn posts, website copy, and sales collateral
- Develop industry-focused content around logistics, procurement, and supply chain
- Translate product features into explicit business value and maintain consistent brand messaging

Marketing Operations & Automation
- Manage and optimize HubSpot workflows, CRM operations, and marketing automation
- Set up lead nurturing journeys,



email workflows, landing pages, lead scoring, and segmentation
- Maintain CRM hygiene, reporting accuracy, and campaign tracking systems

Campaign Execution & Performance Marketing
- Execute and optimize paid and organic campaigns across LinkedIn, email, and digital channels
- Manage audience targeting including retargeting, ABM, and lookalike audiences
- Monitor campaign metrics such as CTR, CPL, conversions, and pipeline contribution

Analytics & Optimization
- Track campaign and funnel performance through dashboards and reporting
- Identify conversion drop-offs and improve lead journeys and campaign efficiency
- Use insights and data to optimize targeting, messaging, and overall marketing performance

Qualifications:
- Bachelor’s/Master’s degree in Marketing, Business Administration, Communications, Engineering, Information Systems, or a related field
- 3–6 years of hands-on experience in B2B marke

📌 Marketing Operations (Bengaluru)
🏢 FreightFox
📍 Bengaluru