Relco Electricals is looking for a result-oriented Sales Executive who can turn business opportunities into real revenue and work closely with our marketing team to build a strong sales pipeline.

? Key Responsibilities

* Manage and convert Marketing Qualified Leads (MQLs) into sales opportunities and successful orders.

* Work closely with the Marketing Team to understand campaigns, incoming leads, target audiences, and lead-generation activities.

* Follow up with prospects through calls, emails, meetings, and other communication channels.

* Identify customer requirements and recommend suitable electrical products and solutions.

* Develop and maintain strong relationships with utilities, EPC contractors, distributors, government departments, and institutional buyers.

* Handle sales enquiries, quotations, negotiations, follow-ups, and order closure.

* Track the complete sales funnel from MQL → Qualified Lead → Opportunity → Order.

* Maintain accurate sales pipeline data, lead status, follow-up schedules, and conversion reports.





* Identify new business opportunities and support expansion into current markets and customer segments.

* Coordinate with internal teams including Marketing, Technical, Production, and Dispatch to ensure smooth order execution.

* Monitor competitor activities, market trends, customer requirements, and pricing.

* Participate in customer meetings, exhibitions, business events, and product presentations when required.

? GeM & Government Sales

* Hands-on experience with the Government e-Marketplace (GeM) is preferred.

* Monitor relevant GeM opportunities, bids, and enquiries.

* Support/handle product catalogue management, bid participation, quotations, and required documentation.

* Follow up on GeM enquiries and opportunities to maximize conversion.

* Experience with government tenders, PSU sales, or institutional procurement will be an added advantage.

? Requirements

* 2–5 years of experience in B2B / Industrial

📌 Business Development (Delhi)
🏢 Relco Electricals
📍 Delhi