Business development & sales
- Achieve primary, secondary, and tertiary sales targets for all ESS product segments within the assigned area.
- Appoint and onboard new dealers, sub-dealers, and channel partners across the area.
- Drive sales across product segments Home Inverters, Lithium Battery Systems, Solar Hybrid Inverters, and Commercial Energy storage solutions.
- Ensure smooth product movement across all channel layers: Distributor Dealer Retail Counter End Customer.
- Identify new market opportunities residential societies, commercial establishments, industrial units, and EPC contractors.
- Plan and execute beat/route coverage plans to maximise market penetration within the area.

Channel & partner management
- Build and maintain strong working relationships with distributors and dealers for sustained business growth.
- Ensure product visibility, in-shop branding, and promotional material placement at all partner outlets.
- Support and execute dealer meets, product demonstrations, roadshows, and local activation programs.
- Monitor competitor pricing,



schemes, and market trends; report insights to the RSM regularly.
- Ensure timely collections from channel partners and maintain healthy credit discipline.
- Monitor distributor stock levels and coordinate proactive replenishment to avoid stockouts.
- Coordinate with the service team for after-sales support and technical resolution at dealer/customer level.

Desired candidate profile
- 2-8 years of channel/field sales experience;
- Prior experience in one or more: ESS / Lithium Batteries/Solar Hybrid / Solar EPC / Inverter & UPS / Power Electronics.
- Existing dealer/distributor relationships in the assigned area is a strong advantage.
- Solid communication, negotiation, and on-ground execution skills.
- Proficiency in MS Office and basic CRM/sales reporting tools.
- Graduate in any discipline; B.E./B.Tech (Electrical/Electronics) or MBA in Sales/Marketing preferred.

📌 Area Sales Manager (Delhi)
🏢 KENT
📍 Delhi