15 Aug
|
myTVS
|
Gurugram
Industry - Auto / Consumer Electronics / D2C / Retail / FMCG (preferred)
Key Responsibilities
● Develop and manage marketing collaterals — brochures, catalogues, price lists, posters, danglers, standees, and other print/digital materials — for retail and sales teams
● Plan and execute retail branding across the distributor/retailer network — signage, glow sign boards, shop branding, and in-store POSM
● Identify, onboard, and manage print and production vendors; negotiate costs, timelines, and quality standards
● Explore and develop new marketing collateral formats and ideas — innovative POS materials, seasonal/festive collaterals, and current retail branding concepts
● Coordinate with the design team to brief and develop creatives, and with the sales team to gather collateral requirements
● Manage inventory, print runs, and pan-India distribution of marketing materials to distributors and retailers
● Ensure brand guideline compliance across all printed, digital, and retail branding materials
● Track and manage the marketing collateral budget, vendor quotations, and cost optimisation
● Conduct market visits to audit branding execution quality and assess the effectiveness of collaterals in the field
● Maintain a vendor database, negotiate rate contracts, and ensure timely delivery across locations pan-India
Skills Required
✦ Marketing Collateral Development
✦ Retail / Trade Branding
✦ Vendor Management & Negotiation
✦ Print Production Knowledge
✦ Budget & Cost Management
✦ Creative Coordination
✦ Project & Timeline Management
✦ Pan-India Distribution Coordination
✦ Attention to Detail
✦ MS Excel & PowerPoint
Eligibility Criteria
● 3–5 years of hands-on experience in marketing collateral development, retail branding, or trade marketing
● Proven experience managing print/production vendors, from quotation to delivery
● Working understanding of print processes — offline print, large-format signage; packaging exposure is a plus
● Experience coordina
📌 Trade Marketing Executive (Gurugram)
🏢 myTVS
📍 Gurugram