Job Title: SEO Specialist GMB Optimization & Local SEO
Location: Remote,Delhi NCR, Bangalore, Chennai, Pune, Kolkata, Ahmedabad, Mumbai, Hyderabad
Type: Full-Time
Experience: 2+ years in SEO with proven GMB expertise
What Youll Do
- Manage and optimize multiple GMB (Google Business Profile) listings for various clients and locations.
- Improve visibility in local search results through NAP consistency, local link-building, and content localization.
- Regularly update GMB listings with posts, photos, services, Q&As;, and monitor reviews.
- Conduct local SEO audits using tools like BrightLocal, Whitespark, or Moz Local.
- Track key metrics like Local Pack rankings, impressions, calls, and direction requests.
- Work closely with content and design teams to create SEO-optimized local content.
- Stay ahead of Google algorithm changes, especially those impacting local SEO.
- Build and execute review generation and reputation management strategies.
- Report performance using Google Search Console, GMB insights, and other tools.
What You Bring
- 2+ years of hands-on SEO experience, with robust expertise in Local SEO and GMB.
- Demonstrated success in ranking businesses in Googles Local Pack/Map results.
- Solid understanding of GMB features, optimization tactics, and compliance.
- Experience with local citations (building and cleanup).
- Proficiency in Google Business Profile Manager, BrightLocal, Moz Local, and Google Sheets.
Bonus Points
- Experience working with multi-location businesses or marketing agencies.
- Familiarity with local schema markup.
- Knowledge of review management tools like GatherUp or Grade.us.
- Ability to collaborate with dev/design teams to implement SEO improvements.
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