Company: Giri Infotech Pvt. Ltd.
Location: Noida, Uttar Pradesh
Position: Digital Marketing Specialist
Experience: 2–4 Years
Employment Type: Full time

About the Role

We are looking for an experienced and result-oriented Digital Marketing Specialist to manage and grow the company's online presence, generate quality leads, improve brand visibility, and support business growth through digital marketing channels.

The ideal candidate should have hands-on experience in SEO, Google Ads, social media marketing, content marketing, lead generation, email marketing, and website management.

Key Responsibilities
- Develop and execute digital marketing strategies aligned with company sales objectives.
- Manage the company's website, social media platforms, and online presence.
- Plan and execute Google Ads / PPC campaigns for lead generation.
- Perform SEO activities including keyword research, on-page SEO, off-page SEO, backlink building, and local SEO.
- Generate B2B leads through Google, LinkedIn, social media, email campaigns, and other digital channels.




- Create and manage content for LinkedIn, Facebook, Instagram, YouTube, Google Business Profile, and website.
- Develop engaging posts, banners, articles, blogs, case studies, and promotional content.
- Monitor website traffic, keyword rankings, leads, conversions, and campaign performance.
- Use Google Analytics, Google Search Console, Google Ads, Meta Business Suite, and other digital marketing tools.
- Manage email marketing campaigns and customer databases.
- Research competitors and identify new digital marketing opportunities.
- Coordinate with the sales team to ensure proper follow-up and conversion of digital leads.
- Prepare weekly and monthly digital marketing performance reports.
- Optimize campaigns based on CPL, conversion rate, ROI, and lead quality.

Marketing Focus

The candidate will primarily promote:
- Laptop & Desktop Rental Services
- IT Hardware Sales & Rental
- AMC / CAMC Services
- CCTV Supply & I

📌 Digital Marketing Specialist (Noida)
🏢 Giri Infotech
📍 Noida