Job Title: Content Creator

Department: Marketing / Creative

Location: Lajpat Nagar

Job Type: Full-time

Job Brief

We are looking for a creative, adaptable, and results-driven Content Creator to join our team. In this role, you will brainstorm, produce, and optimize high-quality written, visual, and multimedia content to expand our brand footprint, drive audience engagement, and convert leads.

The ideal candidate stays on top of internet culture and digital trends, thrives on storytelling, and possesses a keen balance between creative output and performance analytics.

Key Responsibilities
- Content Production: Plan, script, shoot, edit, and publish content across primary platforms (e.g., Instagram, YouTube, LinkedIn, Blog, Newsletter).
- Brand Consistency: Ensure all visual assets, tone of voice, and copy align strictly with our brand identity and editorial guidelines.
- Trend & Market Research: Monitor industry news, viral trends, and platform algorithm changes to capitalize on timely opportunities.
- Cross-Functional Collaboration: Partner with marketing, product,



and design teams to support product launches, feature updates, and promotional campaigns.
- SEO & Optimization: Write search-optimized copy (headlines, captions, meta descriptions, hashtags) to boost organic discoverability.
- Community Engagement: Respond to comments, engage in discussions, and foster an active online community around our content.
- Performance Tracking: Analyze key metrics (views, click-through rates, engagement, conversions) to continuously refine content strategy.

Qualifications & Requirements
- Experience: 1-3 years of skilled experience in content creation, social media management, digital marketing, or a related field.
- Portfolio Required: Proven track record with a portfolio/link bank showcasing relevant creative work (videos, articles, social posts, graphic designs).
- Technical Skills: Proficiency in video editing tools (e.g., Premiere Pro, CapCut, DaVinci Resolve,

📌 Content Creator (Lajpat Nagar)
🏢 YESYA MEDIA
📍 Lajpat Nagar