15 Aug
|
Revanta Hospital
|
Chennai Metropolitan Area
15 Aug
Revanta Hospital
Chennai Metropolitan Area
About Us:
Revanta Hospital is a 30-bed multispecialty hospital in Chennai, being developed with a strong focus on comprehensive Diabetes Care and Management, supported by specialist services across Cardiac, Nephrology, Neurology and Ophthalmology, along with state-of-the-art equipment and facilities.
Role – Sales & Marketing Specialist
Reports To:
Operations Manager / Managing Director
Employment Type:
Full time
Qualification
- MBA / BBA in Marketing
- 3–5 years of experience in healthcare or hospital marketing preferred
- Experience in digital marketing, community outreach, and referral marketing will be an added advantage
Job Summary
The Marketing Executive is responsible for promoting the hospital’s services, building the hospital brand, driving patient acquisition, and developing strong relationships with doctors, corporates, insurance partners, and the local community through both offline and digital marketing initiatives.
Key Responsibilities
Patient Acquisition & Revenue Growth
- Drive patient volume (Outpatient/OPD and Inpatient/IPD admissions)
to meet monthly and annual revenue goals.
- Promote specialized clinical departments, wellness check-up packages, and specialized surgical services.
Referral & Institutional Sales
- Build and manage strong professional relationships with general practitioners (GPs), local clinics, and consulting physicians to drive patient referrals.
- Tie up with corporate firms, TPA/insurance desks, and third-party administrators for empanelment and employee healthcare benefits.
Branding & Campaigns
- Plan and execute local marketing activities, including free health check-up camps, public awareness seminars, and community campaigns.
- Support digital marketing initiatives, social media engagement, and reputation management in coordination with the central media team.
Market Research & Reporting
- Evaluate & monitor competitor ecosystem.
- Maintain CRM databases and submit daily/weekly reports on referral conversion rate
📌 Sales And Marketing Specialist (Chennai Metropolitan Area)
🏢 Revanta Hospital
📍 Chennai Metropolitan Area