The CoinDCX Journey: Building the Future of Finance

At CoinDCX, our mission is clear - to make crypto and blockchain accessible to every Indian and enable them to participate in the future of finance. As India’s first crypto unicorn valued at $2.45B, we are reshaping the financial ecosystem by building safe, transparent, and scalable products that power adoption at scale. We believe that change starts together. It begins with bold ideas, relentless execution and people who want to build what’s next. If you’re driven by purpose and thrive in environments where your work defines the next chapter of an industry, you’ll feel right at home here.

About The Role

At CoinDCX, Brand is our primary trust engine - the system that translates frontier financial technology into mass adoption, institutional credibility and category leadership.

As SVP - Marketing, you will be the Category Architect for Crypto in India. Your mandate is not to promote crypto, but to normalize and institutionalize it - shaping how millions of Indians understand, assess and trust this current asset class.





You will own the full arc of brand impact: trust, recall, organic acquisition and market share. Operating at the intersection of cultural narrative, regulatory nuance, reputation management and capital discipline, your work will determine how CoinDCX is seen as the default, responsible gateway to the future of finance.

This role calls for a leader who thinks in multi-year horizons, stays steady under external scrutiny and builds brand systems that endure market cycles. You will lead a 20+ member, multi-disciplinary team across brand, media, social, PR, content and creative, while partnering closely with Growth, Product, Policy, Business and Leadership to ensure absolute alignment between what we build, say and stand for.

If defining a category, stewarding institutional trust at scale and building one of India’s most consequential financial brands excites you, this role will both challenge and reward

📌 SVP - Marketing (Bengaluru)
🏢 Coindcx
📍 Bengaluru