Summary

Position Summary

Specialist Deputy Manager, Marketing

We are seeking a Deputy Manager to manage end-to-end marketing campaigns and activations in collaboration with U.S.-based Strategic Marketers, including national and portfolio marketing leaders, and work closely with business or practice leaders. This role drives strategic alignment, manages content, and optimizes performance using data insights. It includes budget ownership, stakeholder management, and leadership of cross-functional teams, with a robust focus on influencing campaign strategy and contributing to business outcomes.

Work you'll do

As a Deputy Manager, you will help manage campaign planning by developing content strategies aligned with audience needs and business priorities. You will collaborate with Client Account Teams and Research & Insights to help shape targeting strategies using behavioral and market data, determining brand messaging consistency across channels, and present strategic recommendations to leadership. You will also manage campaign budgets, create financial forecasts,



and demonstrate ROI while coordinating activations to maintain strategic alignment and operational excellence.

In execution, you will oversee integrated marketing campaigns across paid advertising, SEO/SEM, social media, and events. This includes managing agency relationships, optimizing media mix, and driving video, audio, and email initiatives through refined segmentation and engagement strategies. You will help manage demand generation efforts, optimize performance using data insights, and manage event strategies for key business units.

To measure impact, you will conduct advanced campaign analysis, connect insights to business objectives, and optimize workflows, manage scoring models, and funnel performance. You will also enhance digital experiences by improving conversion paths and recommending user-driven optimizations, while maintaining dashboards and instrumentation for performance tracking tied

📌 Specialist Deputy Manager (Hyderabad)
🏢 Deloitte
📍 Hyderabad