15 Aug
|
360 Realtors
|
Gurugram
15 Aug
360 Realtors
Gurugram
Performance Marketing Executive – Google Ads & Meta Ads
Location: Gurgaon / Noida / Delhi NCR
Experience: 2+ Years
Employment Type: Full-Time
About The Role
We are looking for a hands-on Performance Marketing Executive with proven experience in Google Ads and Meta Ads to manage and scale paid marketing campaigns.
This role is strictly for candidates who have practical experience running paid campaigns, managing ad budgets, generating leads, optimizing CPL/CPA, and improving campaign performance.
Candidates with only SEO, Social Media, Content Marketing, or General Digital Marketing experience will NOT be considered.
Key Responsibilities
Plan, launch, manage, and optimize Google Ads and Meta Ads campaigns.
Manage lead-generation campaigns with a robust focus on quality leads and conversions.
Handle daily campaign optimization, including bidding, targeting, budgets, keywords, audiences, placements, and creatives.
Monitor and improve key performance metrics such as CPL, CPA, CTR, Conversion Rate, ROAS, and Lead Quality.
Analyze campaign data and identify opportunities to reduce acquisition costs and improve ROI.
Perform A/B testing of ad copies, creatives, audiences, landing pages, and campaign strategies.
Set up and monitor conversion tracking, pixels, events, and other campaign tracking systems.
Work closely with the creative and content teams to develop high-converting ad creatives and messaging.
Monitor the complete lead funnel from Ad → Landing Page → Lead → Sales/Conversion.
Prepare regular campaign performance reports and provide actionable insights.
Manage and optimize advertising budgets based on campaign performance.
Continuously test new audiences, keywords, creatives, and campaign strategies to scale results.
Candidates must have hands-on experience in:
Google Ads – Mandatory
Meta Ads / Facebook Ads – Mandatory
Lead Generation Campaigns
Campaign Budget Management
Conversion Tracking
Google Analytics / GA4
Google Tag Manager
Meta Pixel / Events
Keyw
📌 Performance Marketing Executive – Google Ads (Gurugram)
🏢 360 Realtors
📍 Gurugram