Digital Marketing Manager

Experience: 4+ Years
Employment Type: Full-time
Department: Marketing

Job Summary

We are looking for a creative and results-driven Digital Marketing Manager with 4+ years of experience to lead and execute our digital marketing initiatives. The ideal candidate should have solid expertise in social media, SEO, paid advertising, content marketing, analytics, and lead generation.

The candidate should also be comfortable using AI-powered tools to create engaging marketing videos, reels, product videos, promotional content, and social media creatives.

Key Responsibilities

- Develop and execute comprehensive digital marketing strategies aligned with business goals.
- Manage social media platforms and create engaging content to increase brand awareness and engagement.
- Plan and execute paid campaigns across Google Ads, Meta Ads, LinkedIn, and other relevant platforms.
- Drive website traffic, leads, conversions, and overall digital growth.
- Develop and implement SEO and SEM strategies.
- Manage content calendars, blogs, landing pages, email campaigns, and promotional campaigns.
- Analyze campaign performance using Google Analytics, Search Console, Meta Business Suite, and other marketing tools.
- Track KPIs such as CPL, CPA, ROAS, conversion rate, traffic, engagement, and lead quality.
- Conduct competitor, audience, and keyword research.
- Coordinate with sales, design, content, and other teams to execute marketing campaigns.
- Stay updated with the latest digital marketing trends, platforms, algorithms, and AI tools.

AI Video Creation Responsibilities





- Create AI-generated marketing videos, reels, short-form videos, advertisements, explainers, and promotional content.
- Use AI video-generation and editing tools to convert marketing concepts and scripts into engaging visual content.
- Create video scripts, storyboards, voiceovers, captions, and visual concepts using AI tools.
- Produce content optimized for Instagram Reels, YouTube Shorts, Facebook, LinkedIn, and other platforms.
- Experiment with AI avatars, text-to-video, image-to-video, AI voiceovers, subtitles, and automated video editing.
- Repurpose existing marketing content into multiple video formats.
- Continuously explore new AI tools and workflows to improve content production speed and quality.

Required Skills

- 4+ years of experience in digital marketing.
- Solid knowledge of SEO, SEM, Google Ads, Meta Ads, social media marketing, content marketing, and lead generation.
- Experience with marketing analytics and performance reporting.
- Strong understanding of social media trends and content strategy.
- Excellent copywriting and communication skills.
- Hands-on experience creating short-form video content.
- Experience with AI video creation tools and AI-powered creative platforms.
- Basic knowledge of video editing, graphic design, and content creation.
- Strong analytical, creative, and problem-solving skills.
- Ability to manage multiple campaigns and projects simultaneously.

Contact -+91-XXXXXXXXXX

Pay: ₹35,000.00 - ₹50,000.00 per month

Experience:

- Digital marketing: 5 years (Required)

Work Location: In person

📌 Digital Marketing Manager (India)
🏢 GoldSpot
📍 India