- Create innovative and visually appealing design concepts for BoxUp products and packaging.
- Design product labels, tags, sleeves, stickers, inserts, and branding elements.
- Develop premium packaging designs that enhance the customer experience.
- Ensure all designs reflect BoxUp’s premium and luxury brand identity.
Concept Development
- Generate original design ideas instead of relying solely on references.
- Brainstorm creative concepts for new product launches and seasonal collections.
- Present multiple design options with a clear design rationale. Branding & Storytelling
- Create designs that communicate a story and evoke emotion.
- Maintain consistency across all branding and marketing materials.
- Translate business ideas into engaging visual experiences.
Product Development Support
- Work closely with the Product Team to create new gifting concepts.
- Prepare print-ready artwork for production.
- Coordinate with vendors to ensure accurate execution of designs.
Marketing Creatives
- Design creatives for social media, website banners, email campaigns, catalogues, brochures, and presentations.
- Support marketing campaigns with engaging visual content. Design Research
- Stay updated with the latest design trends, luxury branding, packaging innovations, and typography.
- Research global gifting and premium packaging trends for inspiration.
Skills Required Technical Skills
- Adobe Illustrator Adobe Photoshop Adobe InDesign (preferred) Figma (preferred) Canva (good to have) Basic knowledge of print production and packaging design Creative Skills Robust understanding of typography, colour theory, layout, and composition Knowledge of branding and visual identity Packaging and label design Storytelling through design Strong concept development skills