Job Description: Admission Counsellor

Organization: JD Institute of Fashion Technology
Department: Admissions & Campus Operations
Reporting To: MANAGER | Campus Development & Strategy
Location: Surat
Experience: 2–3 Years (Education / Counselling / Sales preferred)

Role Overview

JD Institute of Fashion Technology is looking for a dynamic and result-oriented Admission Counsellor responsible for guiding prospective students and parents through the admissions process while supporting smooth day-to-day campus operations.

The role requires a candidate who can effectively manage leads, deliver quality counselling, build relationships, drive admission conversions, and contribute to an organized and welcoming campus environment.

The role combines student counselling, admissions conversion, lead management, CRM discipline, and campus coordination, with strong ownership of the complete student journey from enquiry to admission and onboarding.

Key Responsibilities

1. Lead Management

- Handle and manage incoming student enquiries across multiple channels.
- Conduct proactive calling and lead engagement activities.
- Ensure timely response to fresh leads.
- Maintain consistent and structured follow-up with prospective students.
- Prioritize high-intent and qualified leads.
- Track lead movement and ensure timely action at every stage of the admission funnel.
- Re-engage inactive, old, and prospective leads to generate fresh opportunities.

2. Student Counselling & Guidance

- Conduct detailed counselling sessions for students and parents regarding:
- Courses and specializations
- Career opportunities
- Program structure and curriculum
- Eligibility and admission procedures
- Fees and relevant academic information
- Campus experience and student facilities
- Understand student interests, aspirations, and requirements and recommend suitable programs.
- Build trust and maintain a positive and professional counselling experience.
- Address student and parent queries effectively and escalate complex concerns when required.

3. Admissions Conversion

- Drive admission closures against assigned monthly targets.
- Take ownership of the admission journey from enquiry through enrolment.
- Support students with applications, documentation, fee processes, and other admission requirements.
- Ensure timely application submissions and completion of required documentation.
- Improve conversion ratios through structured follow-ups, relationship management, and effective counselling.
- Maintain regular communication with students until the admission is successfully completed.

4. CRM & Data Management

- Maintain accurate and updated lead records in the CRM.
- Update call remarks, counselling details, follow-up dates, and lead status after every interaction.
- Ensure proper lead categorization and status management.




- Maintain complete and accurate student data and documentation.
- Monitor pending follow-ups and ensure no qualified lead is left unattended.
- Prepare and maintain admission-related reports and records as required.

5. WhatsApp & Student Engagement

- Communicate with prospective students through WhatsApp and other approved communication channels.
- Share:
- Course brochures
- Program information
- Videos and presentations
- Event details
- Campus information
- Admission updates
- Conduct regular re-engagement activities for inactive and old leads.
- Maintain active and qualified communication with prospective students and parents.

6. Walk-in & Admission Coordination

- Welcome and assist students and parents visiting the campus.
- Schedule and coordinate student walk-ins and counselling appointments.
- Coordinate interviews, portfolio discussions, assessments, and other admission-related activities.
- Coordinate with academic, administration, accounts, and other internal teams to ensure a smooth admission process.
- Ensure students and parents receive timely information and assistance throughout their admission journey.
- Maintain a professional and welcoming front-facing experience for prospective students.

7. Campus Operations & Coordination

- Support the Campus Manager in the smooth functioning of day-to-day campus operations.
- Assist in ensuring the campus is organized, presentable, and ready for students, parents, visitors, and prospective applicants.
- Coordinate with internal departments and support teams for day-to-day operational requirements.
- Assist in managing student and parent queries related to campus facilities, schedules, processes, and services.
- Support the planning and execution of campus events, orientations, open houses, workshops, exhibitions, seminars, and student engagement activities.
- Coordinate logistics and student communication for campus events and admission activities.
- Support student onboarding and ensure newly admitted students receive the required information and guidance.
- Assist in maintaining operational records, registers, documents, and other campus-related information.
- Identify operational issues affecting student experience and coordinate with the relevant team for timely resolution.
- Support crowd management and visitor coordination during high-footfall admission periods and events.
- Ensure adherence to campus policies, processes, discipline, and professional standards.




- Provide operational support during peak admission periods as required.

8. Student Experience & Relationship Management

- Maintain positive relationships with students and parents from the first enquiry through admission and onboarding.
- Ensure students receive timely responses and appropriate support.
- Coordinate with relevant teams to resolve student concerns efficiently.
- Help create a professional, welcoming, and student-friendly campus experience.
- Collect relevant feedback from students and parents and communicate recurring concerns to the concerned manager.

9. Reporting & Process Discipline

- Submit daily and weekly lead, counselling, follow-up, and admission reports.
- Track admission targets, conversions, pending applications, and follow-ups.
- Participate in team meetings, performance reviews, and admission strategy discussions.
- Maintain attendance, punctuality, and process adherence.
- Follow organizational policies, CRM processes, communication standards, and reporting structures.
- Take ownership of assigned responsibilities and deliver tasks within defined timelines.

Skills & Competencies

- Strong communication and interpersonal skills.
- Excellent student counselling and relationship-building ability.
- Sales orientation and conversion mindset.
- Strong follow-up and negotiation skills.
- CRM proficiency and reporting discipline.
- Ability to manage multiple leads and operational tasks simultaneously.
- Strong coordination and organizational skills.
- Ability to work in a target-driven and fast-paced environment.
- Professional approach with students, parents, visitors, and internal teams.
- Strong problem-solving and ownership mindset.
- Ability to coordinate effectively across academic, administration, accounts, and campus teams.
- Positive attitude, flexibility, and strong follow-through discipline.

Qualifications

- Graduate in any discipline.
- 2–3 years of experience in Education, Admissions, Counselling, Customer Service, Sales, Campus Administration, or a related field preferred.
- Experience in an education institute, college, university, training institute, or similar student-facing environment will be an advantage.

What We’re Looking For

- Someone who can balance student guidance with admission conversion responsibility.
- A candidate who can take ownership of both admissions and campus coordination.
- Strong ownership mindset with attention to detail.
- Ability to manage high lead volumes while maintaining quality interactions.
- Strong follow-through and disciplined CRM usage.
- A people-oriented professional who can create a positive experience for students and parents.
- Someone who is comfortable working across admissions, student engagement, and campus operations.

Pay: ₹22,000.00 - ₹25,000.00 per month

Benefits:

- Paid time off

Work Location: In person

📌 Admission Counselor - Surat
🏢 JD INSTITUTE OF FASHION TECHNOLOGY
📍 Surat