We are looking for a Performance Marketer to manage paid digital campaigns and generate high-quality leads for CANAM Consultants.
Responsibilities
- Manage Meta Ads, Google Ads, and other paid campaigns.
- Plan and optimize lead-generation campaigns.
- Monitor CPL, CPA, CTR, conversions, and ROAS.
- Test different audiences, creatives, and campaigns.
- Track and improve lead quality and conversion rates.
- Prepare regular campaign performance reports.
- Work with the creative and counselling teams to improve results.
Requirements
- 2–5 years of performance marketing experience.
- Solid hands-on experience with Meta Ads and Google Ads.
- Good understanding of lead generation and digital funnels.
- Data-driven and analytical mindset.
- Experience with GA4, tracking, and remarketing is a plus.
Key Goal
Generate high-quality leads at the lowest possible cost and contribute to overall admissions and business growth.