About The Opportunity
A rapid-scaling edtech innovator in India’s digital learning ecosystem, we empower tech professionals with career-ready AI, data, and product skills — delivering high-impact content through cutting-edge distribution channels. We’re building the next generation of talent pipelines by fusing AI-generated content with hyper-targeted audience engagement across social, email, and owned platforms — all designed to drive conversion, retention, and measurable ROI.

Role & Responsibilities
Design and execute AI-driven content strategies that align with product launches, course enrollments, and user lifecycle milestones.
Own end-to-end content distribution: optimize publishing cadence, channel mix (LinkedIn, Instagram, YouTube, email, WhatsApp), and performance analytics.
Collaborate with AI/ML teams to fine-tune generative content models for tone, relevance, and conversion intent across audience segments.
Build and automate content workflows using no-code/low-code tools (Make, Zapier, Airtable) to scale delivery without compromising personalization.




Run A/B tests on messaging, CTAs, and formats — then translate insights into scalable playbooks across teams.
Partner with marketing ops to ensure content aligns with CRM journeys, UTM tracking, and attribution models for ROI measurement.

Skills & Qualifications
Must-Have
ChatGPT
Midjourney
Canva
Meta Ads Manager
LinkedIn Campaign Manager
Google Analytics 4
Mailchimp
HubSpot
Preferred
Experience with AI content optimization tools (e.g., Jasper, Copy.ai)
Familiarity with edtech or SaaS growth funnels
Basic knowledge of SQL or Excel for content performance reporting

Benefits & Culture Highlights
Work with a team that moves quick, ships often, and obsesses over learner outcomes.
Access to AI tools, learning credits, and internal upskilling in generative AI & distribution tech.
On-site culture with flexible schedule, weekly team lunches, and quarterly offsites in hill sta

📌 Ai Content New Delhi
🏢 CAREERBLOC ~
📍 New Delhi