Responsible for
Agent Quality Recruitment
Agent Development
Meeting WFYP Business targets
Conducting Career Seminars for Agents
Communicating Agent RnR regularly

Key Responsibilities/ Key Deliverables:

Agent Recruitment
Develop various sources of agent hiring & build a team of agent & agent pipe line.
Conduct activity to enhance existing agent footfall to generate fresh referral for current agent hiring
Conduct Career Seminar of prospects
Follow agent hiring mechanism & other hiring norms

Agent Development
Ensure product knowledge by MLI ways of training Field demonstration (FODs)
Development of agent prospecting habits, calling habits and work habits.
Work with agent on planning and reviewing of activities and goals.
Identify the training needs of the agent and work with Trainers to improve the same

Meet Business Targets
Achievement of monthly,



quarterly & yearly business plans.
Improve agent productivity & persistency by regular PRP/IID/GID etc
Ensure companies product mix sales ratio and adhere to the business norms.
Maintain agent pro activity as per business plan

Customer Centricity
Be MLI brand ambassador & a customer champion
Follow MLI sales practice to develop deep customer loyalty
Hold periodical customer meet to understand customer pulse & need
Ensure customer queries are responded to satisfactorily as per MLI standard.

Measures of Success:
Achievement of business plan & GPA
Recruitment / Development & Activation of agent as per plan.
Number MTD Active
Persistency as per grid
Number of EC/MDRT agent

📌 Associate Agency Development Manager Ii Punjab Ludhiana
🏢 Axis Max Life Insurance
📍 Ludhiana