14 Aug
|
People's University
|
Bhanpur
14 Aug
People's University
Bhanpur
WE’RE HIRING | Content & Copy Manager – Digital Marketing
Company: ClearMyMind.com
Base Location: Bhopal, Madhya Pradesh
Employment: Full time
Experience: 5+ Years
Gender: Male / Female
ABOUT THE ROLE
We are looking for an experienced and creative Content & Copy Manager – Digital Marketing who understands that selling a service is different from selling a product.
The ideal candidate should know how to convert complex or sensitive counselling needs into straightforward, relatable, trustworthy and action-oriented content that encourages people to understand their concerns and confidently seek professional support.
This role requires a combination of:
Content Strategy + Copywriting + Digital Marketing + SEO + Consumer Psychology + Social Media Trends + Content Performance
KEY RESPONSIBILITIES
Develop the complete content strategy for ClearMyMind.com across website, social media, blogs, videos, campaigns, advertisements and digital platforms
Create persuasive content for counselling and wellness services without making the communication sound overly clinical or sales-oriented
Develop content that addresses real-life concerns such as career, relationships, family, students, parenting, stress, personal growth, elderly wellbeing and other counselling needs
Write compelling website copy, landing pages, service descriptions, CTAs, advertisements, blogs, emailers, social media posts and campaign content
Convert consumer problems/pain points into engaging stories, hooks and content concepts
Develop content specifically designed to generate enquiries, registrations, appointments and conversions
Identify emerging content trends, formats, topics, hooks, reels concepts and audience behaviours
Continuously experiment with current content formats and measure their performance
Develop content calendars aligned with business objectives, seasons, events and trending conversations
Work closely with the UI/UX, SEO, performance marketing, counselling and business teams
CON
📌 Content & Copy Manager – Digital Marketing Bhanpur
🏢 People's University
📍 Bhanpur