We are looking for a dynamic and result-oriented Marketing Executive for our RMC division to promote ready mix concrete products, generate leads, and build robust relationships with contractors, builders, and developers.
The candidate will be responsible for field marketing, client acquisition, and sales growth in the construction industry.
Key ResponsibilitiesBusiness Development
Identify and generate new leads for RMC supply
Visit construction sites, builders, contractors, and developers
Develop and maintain strong client relationships
Sales & Client Handling
Promote RMC products and explain technical benefits
Negotiate pricing and close deals
Handle client inquiries and follow-ups
Market Research
Study local market demand and competitor pricing
Identify recent project opportunities (residential, commercial, industrial)
Provide market feedback to management
Marketing Activities
Plan and execute field marketing strategies
Coordinate with plant and operations team for smooth supply
Support branding activities and promotions
Reporting
Maintain daily visit reports and sales reports
Track leads, conversions, and revenue targets
Analyze performance and suggest improvements
Key Skills Required
Strong communication and negotiation skills
Knowledge of construction materials (RMC preferred)
Field marketing and sales experience
Relationship-building ability
Basic computer knowledge (Excel / CRM)