Overview

We are looking for an experienced and result-driven Senior Digital Marketing Specialist with 4–8 years of experience in digital marketing. The ideal candidate should have robust expertise in SEO, SEM/PPC, Social Media, Email Marketing, Content Marketing, and Analytics.

The candidate should be analytical, creative, self-driven, and capable of independently managing digital marketing campaigns and client accounts. Experience in B2B, SaaS, IT, or international markets will be an added advantage.

Who Are We Looking For?
4–8 years of relevant Digital Marketing experience
Robust hands-on experience in SEO, PPC/SEM, Social Media, Email Marketing, Content Marketing, and Analytics
Experience developing and executing end-to-end digital marketing strategies
Robust analytical and creative approach
Ability to independently manage campaigns and client accounts
Excellent written and spoken English communication skills
Experience in B2B SaaS, IT services, or international marketing is preferred

Key ResponsibilitiesDigital Marketing Strategy




Develop and execute digital marketing strategies aligned with business goals.
Plan and manage monthly and quarterly marketing campaigns.
Conduct market and competitor research and identify growth opportunities.

SEO
Manage on-page and off-page SEO activities.
Conduct keyword research, competitor analysis, and website audits.
Improve organic rankings, traffic, leads, and conversions.
Monitor SEO performance and Google algorithm updates.

PPC / SEM
Plan, execute, and optimize Google Ads and paid campaigns.
Manage keywords, ad copies, budgets, targeting, and bidding strategies.
Track CPC, CTR, CPL, conversions, ROI, and ROAS.
Perform A/B testing and optimize campaign performance.

Social Media & Email Marketing
Develop and manage social media strategies and content calendars.
Create engaging content and monitor social media performance.
Plan and execute email marketing and lead-nurturing campai

📌 Senior Digital Marketing Specialist Bengaluru
🏢 Ladybird Web Solution
📍 Bengaluru