Job Summary

We are looking for a highly creative and result-oriented Digital Marketing Manager with experience working in an IT Services, Outsourcing, BPO, KPO, Staffing, Consulting, or Qualified Services organisation. The ideal candidate will have hands-on experience in Canva, Email Marketing, and Zoho Campaigns/Zoho Marketing Automation, along with expertise in building digital campaigns that generate leads, strengthen employer branding, and enhance online visibility. The candidate should have experience promoting service-based businesses through social media, email campaigns, content marketing, and brand-building initiatives while working closely with sales, recruitment, and business development teams.
Responsibilities
Digital Marketing Strategy
Develop and execute digital marketing strategies aligned with business growth, lead generation, and brand awareness.
Drive inbound marketing initiatives for IT services, outsourcing, consulting, staffing, or qualified service offerings.
Plan quarterly and monthly marketing calendars based on business objectives.




Social Media Branding
Manage and grow the company's presence across LinkedIn, Instagram, Facebook, YouTube, and X (Twitter).
Design engaging marketing creatives, presentations, banners, and social media posts using Canva.
Create employer branding campaigns to attract clients and talent.
Build thought leadership through employee branding, client success stories, blogs, and corporate campaigns.
Email Marketing Zoho Campaigns
Create, execute, and optimize email marketing campaigns using Zoho Campaigns, Zoho Marketing Automation, or similar platforms.
Develop newsletters, promotional campaigns, drip campaigns, and automated email workflows.
Segment audiences for targeted B2B campaigns.
Lead Generation
Execute digital campaigns to generate qualified B2B leads.
Support Business Development and Sales teams through email marketing, LinkedIn outreach, and campaign management.
Work closely

📌 Marketing Manager Ahmedabad (India)
🏢 iConsultera
📍 India