Key Responsibilities
Develop and execute digital marketing strategies for lead generation and brand growth.
Manage Google Ads, Meta Ads and other paid marketing campaigns.
Handle SEO, keyword research, website optimization and organic growth.
Manage LinkedIn, Instagram, Facebook and YouTube.
Plan and execute monthly content and social media calendars.
Generate quality leads for company registration, GST, taxation, ROC, trademark, legal and other professional services.
Monitor campaign performance, CPL, conversions and ROI.
Coordinate with the sales/telecalling team to improve lead conversion.
Prepare weekly and monthly digital marketing performance reports.
Research competitors and identify new digital marketing opportunities.
Required Skills
3–4+ years of hands-on Digital Marketing experience.
Solid knowledge of Google Ads & Meta Ads.
Good understanding of SEO, SEM, Social Media Marketing and Lead Generation.
Working knowledge of Google Analytics/GA4 and Google Search Console.
Robust analytical and problem-solving skills.
Ability to independently plan, execute and optimize campaigns.
Valuable communication and coordination skills.