Job Description - Digital Marketing AssistantPosition

Digital Marketing Assistant

Department

Marketing

Reporting To

Digital Marketing Manager / Marketing Manager

Job Summary

Key Responsibilities
Assist in planning and executing digital marketing campaigns across various online platforms.
Create, schedule, and publish content for social media channels.
Support the development of marketing materials, including graphics, blogs, newsletters, and promotional content.
Assist in managing and updating the company website and landing pages.
Help optimize website content for Search Engine Optimization (SEO).
Monitor and respond to social media comments, messages, and online inquiries.
Track campaign performance using tools such as Google Analytics, Meta Ads Manager, and other digital marketing platforms.
Prepare reports on website traffic, social media engagement, and campaign performance.
Conduct market research and competitor analysis.
Coordinate with designers, content writers, and vendors for marketing activities.




Maintain digital marketing databases and marketing calendars.
Stay updated on digital marketing trends, tools, and best practices.
Perform other marketing and administrative duties as assigned.

Qualifications:
Bachelor's degree in Marketing, Business Administration, Communications, Digital Marketing, or a related field.
Freshers with relevant internships or up to 2 years of experience in digital marketing are encouraged to apply.
Certifications in Google Digital Marketing, Google Analytics, Meta Blueprint, or similar are an advantage.

Skills Required
Familiarity with Google Analytics, Google Ads, Meta Ads Manager, and Canva.
Basic understanding of content management systems (e.g., WordPress) is an advantage.
Solid written and verbal communication skills.
Valuable organizational and time management abilities.
Creative thinking with attention to detail.
Ability to work collaboratively in a team and manage multiple

📌 Digital Marketing Manager Vadodara (India)
🏢 Phoenix International School
📍 India